Privacy Policy

1. Data We Collect

We collect minimal data necessary to operate a professional analytics service:

• User Data: Email, name, and profile picture via Google Auth.
• Internal Analytics: Usage patterns on our dashboard (via Firebase/Google Analytics) to improve our UX.
• End-User Analytics: When someone scans your QR or clicks your link, we collect anonymized data: approximate location (Country/City), device type, and referrer.

2. How We Use Information

Your data is used to generate your personal dashboard and provide insights into your marketing campaigns. We **never** sell your data or the data of people who click your links to third-party advertisers.

3. Team Transparency

If you are part of a shared campaign, your account identifier (name/email) may be visible to the campaign owner to facilitate collaboration. Data collected from links within a shared campaign is accessible to all members authorized by the campaign owner.

4. Data Processing & Storage

All data is processed through Firebase (Google Cloud). We implement industry-standard security measures to protect against unauthorized access. End-user IP addresses are used only for geographic estimation and are not stored in our primary database in an identifiable format.

5. Your Rights

You have the right to export your data or delete your account at any time. Account deletion is permanent and will instantly deactivate all active Lito links associated with your profile.